Obviously, with World War II being so close on the heels of the Depression, Norman Rockwell had food on his mind when he came up with this poster to illustrate "Freedom From Want". Just look closer and you'll see that while everybody is excited and mostly focused on the turkey, one guy is looking right at you from the bottom left-hand corner- as if to say "Doesn't this look great? C'mon in, the water's fine!" I like this, like a lot of Rockwell's work, because the warmth radiates from the picture... and yet the darkness from the old man's suit in the center also reminds us of,well, funerals.
It could all be over so quickly.
Chip Kidd1 reminds about the other side of all of that food... as relevant today as Rockwell's was for it's day, this poster shows the end result of that freedom when it's abused. Great Grandpa and Great Grandma had no ideas we would become addicted to the turkey. And yet where Kidd again goes with an in-your-face image, I think I prefer Rockwell's subtler commentary on how these freedoms are so ephemeral.
1. An amazing graphic designer- just look at his work on this book about Jack Cole, the creator of Plastic Man!